by Ira Gorelick | Aug 6, 2020 | Argumentation, Communication Skills
Ethos, Pathos & Logos: Aristotle’s Modes of Persuasion The Greeks are good at a lot of stuff. Weddings. Smashing plates. Growing (and marinating) olives. But, unbeknownst to many, they also have a rich history in advertising. Before there was Ogilvy, there was...
